Target Audience

To help decide what you target audience your magazine you first need to find out what type of people read music magazines. They do this so that they are able to make it either aimed at or at the right reading and also entertainment level of all ages. One they have got this information they then turn it into a demographic table. What this table is, is a table that tells you the per cent of people that buy that type of magazine. For example what per cent of gender by it, ages, race, ethnicity and status level. The reason that a magazine may want to know what percentage of male or females buy the magazine is very handy to an editor. This is because when it comes down to make it more male or female related you might decide to change the colours. For example most female magazines have pinks and yellows and just generally light vibrant colour. However if it were a males magazine then it would be more dull colours such as blacks and blues. Another thing may be the content of the magazine such as the advertisements and what they try selling you within the magazine. Ages play a huge part in deciding what the content of the magazine should be. Because if the magazine is aimed at young ages say 10 years old, then you’d most likely put things that the children would be able to get involved in and have more simple text with in the magazine therefore putting the older aged people off. However as you get t to about 15-176 years old you tend to be into the same kind of thins as people of an older age who’d by the magazine so you’d have it more fact all base and advertised things such as the gigs that are coming up soon and how to win or apply for tickets. Now your status level does also play a huge part in whether or not you’d by the magazine. For example if you were quiet poor then you want the magazine to be as cheap as possible and every month to be able to spread the cost of the magazine out. However if you were rich then the price wouldn’t really bother you so you’d we still alright to pay a fair price for it and for it to also come out every week so that your more up to date with everything. So from think through about things and thinking who’d I’d like to aim it at and why I would have to say from ages 16+ and because it would be easier for me it would have to be more aimed at boys but there will be girls things in there to. The reason for the 16+ bit is because my main feature for this magazine is the Tomorrow Land festival which is 18+ but I will also be focusing and other gigs for the younger ages.